“The retail club has had a positive impact on sales and footfall. Once local residents visit my store to buy something on promotion, they become familiar with us and often come back. People buy people at the end of the day. Getting to know my customers by name has been important. They feel connected to us and know us by our first names.”

“It helps our business if we provide special offers to customers. If we can purchase at a good price and promote at a good price, it's a win-win for our customers and us. Due to the cost of living, people are more price-conscious now. We receive shelf-edge labels and posters to support promotions. The Dhamecha team has been very supportive and has supported us for years.”

“It is a pleasure to visit a Dhamecha branch as the staff and management acknowledge you on a daily basis. On many occasions, I have had experiences of friendly assistance and support from members of the team, making my shopping experience enjoyable. We regularly track Dhamecha's promotional activities through the App and other customer channels.”