brands winning with us
01
Reach across the nation
01
Reach across the nation
Every campaign with Dhamecha puts your products in front of thousands of retailers across our depots. Furthermore, our digital displays ensure visibility where business happens and build lasting connections with the people who stock your brands.
02
Series of regular promotions
02
Series of regular promotions
Our weekly promotions, supplier weeks, rolling “Everyday Low Prices”, three-week deep-cut offers and much more, give your brand consistent exposure. You benefit from structured promotions that keep your brand front and centre all year round.
03
Dhamecha Trade Weeks
03
Dhamecha Trade Weeks
Our depots come alive during our Trade Weeks, giving you a platform to showcase new launches, drive sales for existing products, and open up grassroots conversations where you can gather feedback from retailers on products and wider marketing campaigns.
IN-DEPOT ACTIVATION
Build Buzz With In-Depot Retailer Activations
We bring your products closer to retailers through events that excite, inform, and deliver real impact, creating stronger connections and measurable sales results.
Red Bull brought the energy of Formula 1 straight into our depots with their iconic racing car on display. Retailers got an up-close look at the car while restocking brand products, creating a unique in-depot experience that grabbed attention, sparked conversations, and drove sales.
PepsiCo Walkers turned up the heat at Dhamecha! Their fiery Dinamito truck rolled in to ignite taste buds and showcase the bold new flavour that’s got everyone talking.
Striking gold at Dhamecha! AU Vodka surprised one of our valued customers with a gleaming gold-wrapped van – a bold way to celebrate our ongoing partnership and their iconic brand.
Trade Corner
Our Latest Trade Events
Trade Week – 50 Years On, Celebrating Together
1st Jun - 7th Jun 2026
🎉 Our TRADE WEEK is back! 🎉
Join us from 1st Jun to 7th Jun and celebrate our 50th Anniversary with special deals across many lines in all depots.
Great margins, limited stock on selected items – don’t miss out!
Butcher's - Nourishing Food for Dogs
Supplier Week is here with unbeatable deals from Walkers, giving customers the chance to save big on some of the nation’s favourite snacks.
From classic Walkers crisps to Doritos, Quavers and Wotsits, this week’s exclusive offers are perfect for driving impulse sales and keeping shelves fully stocked.
Don’t miss the opportunity to refresh your snack range with top-selling brands at fantastic value, available for a limited time only.
Mars Wrigley - Give your shoppers the chance to win extra time together
Captain Morgan - Get Match Day Ready
Buy 2 cases of Captain Morgan 70cl and be entered in with a chance to win £1000 depot credit
Promotional Opportunities
Make Your Products Impossible to Miss
On Our Website
Feature your brand on our website and appear in every browsing journey retailers take, giving you influence before retailers even arrive at the depot.
In Our Depots
In-depot activations and displays showcase your brand. Visibility keeps your brand in the decision process, boosting conversations.
On Our App
Stay top-of-mind in our app that retailers use daily to check prices and plan stock. Visibility keeps your brand in the decision process, boosting conversions.
Commonly Asked Questions
New suppliers can apply through our Supplier Zone by emailing info@dhamecha.com. Our sourcing team will review your application and get in touch if your products fit our current needs.
You can either email us directly at info@dhamecha.com
Promotions run throughout the year, from rolling Everyday Low Price activity to seasonal campaigns and multi-buy offers. Suppliers can feature in one-off deals or longer, planned promotions.
Our customers range from independent convenience stores and off-licences to small supermarkets. This gives suppliers access to a wide, diverse retail base.
Once a supplier has been onboarded we work closely with them for any New Product Developments (NPDs), ensuring they are launched emphatically.